News Headlines
Commercial Communications Council reveals the power of brand building with new book
The Commercial Communications Council (Comms Council) has released today, ‘Why Aren’t we Doing This? - How long term brand building drives profitability’, a book written by UK strategist, Peter Field; urging marketers and business leaders to understand how overly sales-led advertising is negatively impacting their business in terms of long-term growth and profitability.
2019 Beacon Awards in association with NZME - entry is now open
Now open! The Beacon Awards 2019 Categories & Entry Forms.
Axis 2019 - Call for entry open now
‘There are a lot of good ideas out there, ideas that make us stop and think. But the truly great ideas stop us in our tracks because of how they make us feel. They make us laugh, make us cry, make us jealous ...the best work provokes an emotional reaction from the audience. This year, Axis is celebrating the work that moves us, and in turn moves the industry forward.’ - Convener of Judges, Shane Bradnick. DOWNLOAD THE CATEGORIES AND RULES NOW
2019 New Zealand Effie Awards in association with TVNZ - Key Dates
Click here to read the key dates for this year’s New Zealand Effie Awards in association with TVNZ. The call for entry period opens on June 18th.
Building Diverse & Inclusive Agencies - a step in the right direction
Thanks to Diversity Works New Zealand, BNZ, Air New Zealand and Clemenger Group for sharing their perspectives and learnings with our industry on the 125th anniversary of women’s suffrage in NZ.
99 are BOTAB 2018 Champions
The Signoffs from 99 have taken the title of BOTAB 2018 champions in front of a sell-out crowd at Galatos.
The giant $1500 travel cheque from Fortis Travel went to Ashlee Choi, the deserved drummer from MBM’s Rage Against the Machine-Learning.
The Comms Council issues an Inclusiveness & Diversity Policy for use in member agencies
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Last year, a survey of the industry conducted by the Commercial Communications Council found that there is widespread understanding of the need for greater diversity in the industry, however there is a clear gap when it comes to formal policies and programmes within agencies. In response to these findings, the Comms Council Inclusiveness & Diversity Group set a goal that all member agencies have an Inclusiveness & Diversity Policy in place by the end of 2018.
Comms Council announces new Chair of PREScom
The Comms Council is pleased to announce the appointment of Mark Pickering; Director, Brand Spanking to the position of Chair for the PR, Experiential, and Social Media Committee (PREScom).
The Commercial Communications Council supports the launch of Think TV
Think TV is a collective voice for the industry to celebrate and hero the scale and effectiveness of television advertising in New Zealand.
Is your organisation subject to the EU’s new data laws?
In May 2018 the European Union’s General Data Protection Regulation 2018 (GDPR) will come into force. It may have an impact on New Zealand organisations.
Widespread support for diversity but gaps in formal policies and programmes to drive better outcomes
- The Commercial Communications Council sets target for all members to have diversity policy and plan in place by the end of 2018 -
Navigating the Agency Selection Process
ANZA and the Comms Council came together to work collaboratively, along with input from clients and agencies, to create a best practice guide to help ease the agecy selection process, tailored to the New Zealand market.
Advertising Pays - a report by Deloitte Access Economics
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Inaugural Deloitte report shows contribution of advertising industry to New Zealand economy worth $6 billion
CAANZ becomes Commercial Communications Council
The Communication Agencies Association of New Zealand has undergone a change of identity and will now be known as the Commercial Communications Council.
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