DWNZ + Comms Council | Unconscious Bias Workshop
Unconscious bias is the enemy of diversity, subtly undermining the hours of time organisations invest in developing an inclusive culture.
Peter Field | Long-term Brand Building
Internationally acclaimed effectiveness expert, Peter Field, is back to present findings from his latest research which will build and expand on the evidence published in, “Why Aren’t We Doing This?”
Call for Entries | The Pressies 2019
The Pressies are YOUR opportunity to showcase your most effective PR, Experiential and Social Media campaigns and demonstrate how you have delivered exceptional results for clients and their brands. Read more about the entry categories here.
Last Chance to Step Up
The 2019 Effie Awards in association with TVNZ are now closed. Good luck with your entries and see you at judging.
Be inspired by Andrew Geoghegan, the 2019 Effies International Judge!
Andrew Geoghehan | Head of Consumer Planning, Diageo
Call for Entries | The 2019 Effie Awards in association with TVNZ
Download the Call for Entry Document here, and find all the information you need regarding your Effie Entry!
Industry Diversity Survey 2019
As the industry body for advertising and communications agencies in New Zealand, the Commercial Communications Council strongly believe that diverse and inclusive workplaces are critical to the long-term health of our industry.
Download the Presentation - Effie Entry Writing Workshop 2019
Download the presentation from the Effie Writing Workshop with DT, 2019 Convener of Judges.
Wise Words from Convenor DT | 2019 Effies in association with TVNZ
Here’s what David Thomason, Convenor of The Effie Awards, has to say about effectiveness as we open for entries for 2019.
2019 New Zealand Effie Awards in association with TVNZ - Key Dates
Click here to read the key dates for this year’s New Zealand Effie Awards in association with TVNZ. The call for entry period opens on June 18th.
KPEX CEO’s Five Most Important Considerations When Whitelisting Sites
Get some insight into what Simon Birkenhead (CEO of KPEX), believes are the five most important considerations for programmatic buyers.
Comms Council & ANZA Release Open Letter to Global Advertising and Agency Community
Open letter urging support from the global advertising community
Marketing Industry Responds to Christchurch Tragedy: Social Media Platforms Need to do More
Comms Council & ANZA challenge social media platforms to do more
2019 Axis International Judges’ Take on this Year’s Work
Watch what our international judges had to say about our 2019 winners
FFRC ‘Your First Five Years’ Event
First Five Rungs in the Capital presents: ‘Your First Five Years’ Event
Axis 2019 Finalist Announced
With the preliminary round of judging completed at the end of last week, we now release the finalists who will all compete to put a new Axis trophy in the cabinet.
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Sandy Smith ‘Inspiring Individual’ Award 2019 sponsored by MediaWorks
Make your nominations for the 2019 Sandy Smith ‘Inspiring Individual’ award here.
Mini MBA in Marketing with Mark Ritson
We’ve teamed up with award-winning columnist Professor Mark Ritson to bring you a unique 12 week online course
Comms Council / AUT Strategic Planning Lab
The Comms Council, in conjunction with AUT and leading industry experts, will demystify the word “strategy”. You will move from implementation to the strategic thinking process needed to plan effective communications.
Diploma of Creative Advertising at Media Design School
Apply now for the Graduate Diploma of Creative Advertising at Australasia’s most awarded AdSchool
Why Aren’t We Doing This? - Download the PDF
The Commercial Communications Council (Comms Council) has released, ‘Why Aren’t we Doing This? - How long term brand building drives profitability’, a book written by UK strategist, Peter Field; urging marketers and business leaders to understand how overly sales-led advertising is negatively impacting their business in terms of long-term growth and profitability.
2019 Comms Council Industry Development & Event Calendar
To allow for planning and budgeting of Comms Council related events and awards for 2019, please find our calendar for Industry Development and Events.
IPA Eff Test Certificate
Register now
The qualification covers a range of subjects including definitions of effectiveness, evaluation and accountability; why businesses should invest in it, how it has developed over time, who has a stake in evaluation and current debates about the topic. It also looks into the broad principles behind different types of objectives that can be set.
2019 Beacon Awards in association with NZME. - Key Dates
2019 Beacon Awards in association with NZME. - See here for important dates
Winners - 2018 Effie Awards in association with TVNZ
Congratulations to the winners of the 2018 Effie Awards in association with TVNZ!
Why Did They Win GOLD? - 2018 Effie Awards in association with TVNZ
International Judge, Mark Earls explains to TVNZ’s Dan the Weather Man why these campaigns deserved to win GOLD at the 2018 Effie Awards in association with TVNZ.
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The Comms Council issues an Inclusiveness & Diversity Policy for use in member agencies
Last year, a survey of the industry conducted by the Commercial Communications Council found that there is widespread understanding of the need for greater diversity in the industry, however there is a clear gap when it comes to formal policies and programmes within agencies. In response to these findings, the Comms Council Inclusiveness & Diversity Group set a goal that all member agencies have an Inclusiveness & Diversity Policy in place by the end of 2018.
Comms Council announces new Chair of PREScom
The Comms Council is pleased to announce the appointment of Mark Pickering; Director, Brand Spanking to the position of Chair for the PR, Experiential, and Social Media Committee (PREScom).
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The Winners - The 2018 Beacon Awards in association with NZME
Congratulations to the winners of The 2018 Beacon Awards.
Download the winners list here.
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Winner - Sandy Smith Inspiring Individual Award sponsored by MediaWorks
Watch the video explaining why Robert Harvey, CEO Dentsu Aegis Network deserves to win this award.
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GOLD CASE STUDIES - The 2018 Beacon Awards in association with NZME
Find out why these campaigns won GOLD.
2018 Axis Awards Winners
Congratulations to all the winners of the 2018 Axis Awards!
Axis International Judges - Their Say on this Years Work
Our two International Judges, Scott Nowell and Duncan Marshall, sat down with TVNZ to talk about this years work, and what they thought of it.
Is your organisation subject to the EU’s new data laws?
In May 2018 the European Union’s General Data Protection Regulation 2018 (GDPR) will come into force. It may have an impact on New Zealand organisations.
Navigating the Agency Selection Process
ANZA and the Comms Council came together to work collaboratively, along with input from clients and agencies, to create a best practice guide to help ease the agecy selection process, tailored to the New Zealand market.
An introduction to the IPA
Register now
The Commercial Communications Council has forged an alliance with its counterpart in the United Kingdom, the Institute of Practitioners in Advertising (IPA), to deliver the IPA portfolio of award-winning qualifications and courses to agencies and clients in the New Zealand marketing and communications industry.
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Advertising Pays - Deloitte Access Economics Report
New Zealand spends billions on paid advertising every year – over $3 billion in 2015. But what impact does this investment have on economic growth, employment, social change and innovation? It’s all in Advertising Pays - the comprehensive report by Deloitte Access Economics.
WATCH: Peter Field - Effectiveness in the Evolving Media Landscape
Watch Peter Field’s keynote presentation: Effectiveness in the Evolving Media Landscape.
CAANZ becomes Commercial Communications Council
The Communication Agencies Association of New Zealand has undergone a change of identity and will now be known as the Commercial Communications Council.
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