Commercial Communications Council

Get Your Ticket - PREScom Awards 2018

The inaugural PREScom Awards 2018 is your opportunity to celebrate the industry’s achievements in PR, Experiential and Social Media over the past 12 months.

Why Aren’t We Doing This? - Download the PDF

The Commercial Communications Council (Comms Council) has released, ‘Why Aren’t we Doing This? - How long term brand building drives profitability’, a book written by UK strategist, Peter Field; urging marketers and business leaders to understand how overly sales-led advertising is negatively impacting their business in terms of long-term growth and profitability.

IPA Eff Test Certificate

Register now - book by December 7th to take advantage of the special earlybird offer!

The qualification covers a range of subjects including definitions of effectiveness, evaluation and accountability; why businesses should invest in it, how it has developed over time, who has a stake in evaluation and current debates about the topic. It also looks into the broad principles behind different types of objectives that can be set.

Winners - 2018 Effie Awards in association with TVNZ

Congratulations to the winners of the 2018 Effie Awards in association with TVNZ!

Why Did They Win GOLD? - 2018 Effie Awards in association with TVNZ

International Judge, Mark Earls explains to TVNZ’s Dan the Weather Man why these campaigns deserved to win GOLD at the 2018 Effie Awards in association with TVNZ.

2019 Beacon Awards in association with NZME. - Key Dates

2019 Beacon Awards in association with NZME. Call for Entry opens December 4th - See here for important dates

About the PREScom Awards

Find out more about the 2018 PREScom Awards

Axis Executive Team 2019

Meet the 2019 Axis Executive Team

2018 Effie Awards in association with TVNZ Gala Dinner

There are many paths to true enlightenment. And yet there is only one award that celebrates it. The Effies. PURCHASE YOUR TICKET and celebrate with the winners of the New Zealand Effie Awards in association with TVNZ, Thursday 18th October at Shed 10.

2018 Finalists Announced for The Effie Awards in Association with TVNZ!

The Comms Council reveal the successful entries that made the finalist list for The 2018 Effie Awards in association with TVNZ.

Come Hear The 2018 Effie International Judge Speak!

The Comms Council in association with TVNZ, is delighted to present this year’s International Effie’s Judge, Mark Earls, (the Herdmeister) at the Effectiveness Function on Thursday 11^thOctober, at TVNZ.

Axis Awards 2019 Key Dates

Key dates for your diary.

99 are BOTAB 2018 Champions

The Signoffs from 99 have taken the title of BOTAB 2018 champions in front of a sell-out crowd at Galatos.

The giant $1500 travel cheque from Fortis Travel went to Ashlee Choi, the deserved drummer from MBM’s Rage Against the Machine-Learning.

Meet the International Judge - 2018 Effie Awards in association with TVNZ

Mark Earls has been announced as International Judge of The 2018 Effie awards in association with TVNZ

Call For Entries - The 2018 Effie Awards in association with TVNZ

New Zealand Effie Awards 2018 in association with TVNZ - Call for entry is now closed

Application process for the Comms Council Graduate Programme 2019

APPLICATIONS CLOSED FOR 2019. Read through the application process for the 2020 Comms Council Graduate Programme. Applications open Thursday 1st August 2019 and close Monday 30th September 2019.

The Comms Council issues an Inclusiveness & Diversity Policy for use in member agencies

Last year, a survey of the industry conducted by the Commercial Communications Council found that there is widespread understanding of the need for greater diversity in the industry, however there is a clear gap when it comes to formal policies and programmes within agencies. In response to these findings, the Comms Council Inclusiveness & Diversity Group set a goal that all member agencies have an Inclusiveness & Diversity Policy in place by the end of 2018.

First Five Dates with the FFR

The First Five Rungs presents… First Five Dates with the FFR

BOTAB 2018: Battle of the Renegades

Flying Fish and the Comms Council present the 11th annual Battle of the Ad Bands – Battle of the Renegades. BAND REGISTRATIONS ARE NOW CLOSED.

Comms Council announces new Chair of PREScom

The Comms Council is pleased to announce the appointment of Mark Pickering; Director, Brand Spanking to the position of Chair for the PR, Experiential, and Social Media Committee (PREScom).

Important Changes - The 2018 Effie Awards in association with TVNZ

See all the changes to the Effie Awards for 2018, including the extended eligibility period which supports the renewed focus on and importance of brand building and delivering sustained effects.

Individual Marketer of the Year - The 2018 Effie Awards in association with TVNZ

This award recognises the role that an individual marketer plays in the development of effective work across a year. Entry forms for this award will be available to download from the Communications Council website from 19th June and will be open until August 23rd at 4pm.

DOWNLOAD THE PRESENTATION - Effie Entry Writing Workshop 2018

Download the presentation from the Effie writing workshop with David McIndoe 2018 Convener of Judges.

The Winners - The 2018 Beacon Awards in association with NZME

Congratulations to the winners of The 2018 Beacon Awards.

Download the winners list here.

Winner - Sandy Smith Inspiring Individual Award sponsored by MediaWorks

Watch the video explaining why Robert Harvey, CEO Dentsu Aegis Network deserves to win this award.

GOLD CASE STUDIES - The 2018 Beacon Awards in association with NZME

Find out why these campaigns won GOLD.

Comms Council / AUT Strategic Planning Lab

The Comms Council, in conjunction with AUT and leading industry experts, will demystify the word “strategy”. You will move from implementation to the strategic thinking process needed to plan effective communications.

2018 Axis Awards Winners

Congratulations to all the winners of the 2018 Axis Awards!

Axis International Judges - Their Say on this Years Work

Our two International Judges, Scott Nowell and Duncan Marshall, sat down with TVNZ to talk about this years work, and what they thought of it.

2018 Axis Awards Lifetime Achievement Award

Is your organisation subject to the EU’s new data laws?

In May 2018 the European Union’s General Data Protection Regulation 2018 (GDPR) will come into force. It may have an impact on New Zealand organisations.

2018 Comms Council Industry Development & Event Calendar

To allow for planning and budgeting of Comms Council related events for 2018, please find our Calendar for Industry Development and Event Management.

Mark Ritson Presentation - DOWNLOAD

Mark Ritson, Branding Professor and Marketing Consultant delivered a presentation on Tuesday 31st October - DOWNLOAD THE PRESENTATION

2017 Effie Awards in association with TVNZ: GOLD papers

International Judge, Chris Baker explains why these entries deserved to win gold. You can also view and download the papers. Major learnings - read them now!

Navigating the Agency Selection Process

ANZA and the Comms Council came together to work collaboratively, along with input from clients and agencies, to create a best practice guide to help ease the agecy selection process, tailored to the New Zealand market.

An introduction to the IPA

Register now

The Commercial Communications Council has forged an alliance with its counterpart in the United Kingdom, the Institute of Practitioners in Advertising (IPA), to deliver the IPA portfolio of award-winning qualifications and courses to agencies and clients in the New Zealand marketing and communications industry.

Advertising Pays - Deloitte Access Economics Report

New Zealand spends billions on paid advertising every year – over $3 billion in 2015. But what impact does this investment have on economic growth, employment, social change and innovation? It’s all in Advertising Pays - the comprehensive report by Deloitte Access Economics.