The Journal: Three years of changing behaviour & saving lives

Effie 2013

Category
New Zealand Effie Awards - New Zealand Effie Awards Sustained Success
Placing
Gold
Agency
FCB New Zealand
Advertiser
Health Promotion Agency

​Case Study Here.

CREDITS:

“DraftFCB New Zealand Brian Van den Hurk - Managing Director James Mok - Asia Pacific Executive Creative Director Simon Sievert - Digital Architect Murray Watt - Creative Nick Pengelly - Interactive Producer Esther Watkins - TV Producer Kate Heatley - Account Director Jane Wardlaw - Group Account Director Sarah Raine - Account Director David Thomason - Head of Planning Carl Sarney - Planner Health Promotion Agency Clive Nelson - Chief Executive Tane Cassidy - General Manager Communications and Capacity Laurianne Reinsborough - General Manager of Operations Wendy Billingsley - Manager Programme Marketing and Communications Hannah Booth - Manager Mental Health Liza Dickie - Account Lead Programme Marketing and Communications Ministry of Health Derek Thompson - Team Leader Mental Health Service Improvement Sector Capability and Implementation Memo Musa - Senior Advisor, Mental Health Service Improvement Exposure Films Kevin Denholm - Director Salt Interactive Mike Chalberg - Director Mental Health Interactive Xander van der Merwe - Developer” Blair Alexander ? Media Director Steph Pearson ? Digital Media Director Anne Lipsham ? Media Strategy Director Angela Spain ? General Manager PR Kimberly Kastelan ? Account Director PR Alisha Thomas ? Account Manager PR